Life and Technological Advancements

The worlds of entertainment, commerce, and work blend together almost seamless(prenominal)ly as we sit in front of our figurer screens. In any given hour, we might well institutionalise an email to a business colleague that also includes individualised chit-chat, finish a report, check Amazon to feel if our vow has shipped, take a quick look at eBay to see if any eighteenth-century musket b altogethers have been posted, check to see how the company's stock unlikeable today, check CNN's streaming video for the latest news, accordingly site an entirely personal email about the news to a high school friend. Given that we can accomplish each(prenominal) of these tasks in a short period of time temporary hookup sitting in the equivalent chair and looking at the same monitor, it has become increasingly difficult for us to snap off the " authorized" from the "virtual". Indeed, such a distinction whitethorn well have ceased to be meaningful: Is a letter that we write on a computer, print out and then mail real while an email is not real? Given that we produce both messages in essentially the same way, can we realistically make a distinction among the two? And if we can no longer make a distinction, are we m

Jenkins argues that the increasingly interactive nature of spate media and computer technologies has made us less active as users of those technologies. In other words, as computers (and the mass media that they support, from chat rooms to blogs) become more and more candid of "thinking" for us, we have ceded a large measure of the self-sufficiency that we had vis-a-vis mass media and computer technologies only a few years ago.

Jenkins, Henry. "Interactive Audiences?

" In Critical Readings: Media and Audiences (Nightingale & Ross, eds.). New York: McGraw-Hill, 2003.

I have attempted to suggests that Western civilization has been profoundly influenced by communication and that marked changes in communications have had chief(prenominal) implications (Innis 3).

oving into a different kind of relationship with the computer technologies upon which to a greater and greater extent we depend in all arenas of our lives? As the division between ourselves as agents, as actors who declare technologies for the purpose of achieving a particular end, and machines that are designed for relatively limited means, blurs into a less-and-less differentiated human interface, we are comely less and less in control of the ways in which we interact with all technologies and especially with technologies that engage us intellectually.

Innis, Harold. The persuade of Communication. Toronto: U of Toronto, 1991.

Interactive communication technologies have the effect of fashioning us increasing
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